Mass Reproductions

Technique and Equipment 

Photographing artwork for reproduction requires either a copy stand or professional lighting equipment.
Techniques used are completely different to other studio-based work so there are key points that need to be
followed to get good quality images.
• Placement of the camera in relation to the artwork
• Placement of lights in relation to the camera and artwork
• Use of the camera to achieve the correct focus and exposure
Symmetrical geometry is the key. Correct placement of lights to the artwork makes all the difference. Lights
should be at a 45degree from the artwork and illumination should be at equal intensity from both light units.
Why does it matter that you follow these instructions to shoot your artwork?
There are inherent compromises at each step that may be perceived as a loss of quality. Some problems that
arise include:
• Colour shifts
• Uneven lighting
• Distortion of the picture plane
• Specular highlights (gleams)
• Improperly exposed film resulting in overly dark or weak images

Lighting Diagram 1: Incorrect lighting: Here the lighting has not been evenly distributed across the surface of

the artwork due to the placement of the light units.

 Lighting Diagram 2: Correct lighting position.

 Equipment Needed to Shoot Artwork to Professional Standards 
• Studio lights (x2) on stands with light trigger and receiver.
• Light meter to measure exposure.
• Easel or alternative hanging method to keep work vertical.
• Camera (digital or film). The camera must be manually operable. If you can’t set the shutter speed and
aperture manually, do not try to use it for this purpose.
• Use a 50mm or small telephoto lens. DO NOT use a wide-angle lens, as it will distort your artwork.
• Tripod
• Tape measure
• Polarising filter for camera (if reflective surfaces involved)
If shooting at home you would need x2 work lights, typically 300watts and use a tungsten balanced film or an
incandescent setting on your camera (white balance).